Technology fears : a study of e-commerce loyalty perception by Jordanian customers
Year of publication: |
2010
|
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Authors: | Khasawneh, Ahmad ; Bsoul, Mohammad ; Obeidat, Ibrahim ; Al Azzam, Iyad |
Published in: |
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1935-5688, ZDB-ID 2498765-7. - Vol. 2.2010, 2, p. 70-77
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Subject: | Electronic Commerce | E-commerce | Beziehungsmarketing | Relationship marketing | Jordanien | Jordan | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Wahrnehmung | Perception | Online-Handel | Online retailing |
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