Technology in fashion retail : exploring the nexus of in-store technology, customer experience, and store image
| Year of publication: |
2025
|
|---|---|
| Authors: | Sharma, Alka ; Johar, Vibhu ; Bhatt, Ketan |
| Published in: |
The international review of retail, distribution and consumer research. - London : Routledge, ISSN 1466-4402, ZDB-ID 1481049-9. - Vol. 35.2025, 3, p. 313-333
|
| Subject: | affective | cognitive | Customer experience | in-store technology | retail | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Ladengestaltung | Store design | Mode | Fashion | Technischer Fortschritt | Technological change | Textilhandel | Textile distribution | Kundenzufriedenheit | Customer satisfaction |
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