The advanced dictionary of marketing : putting theory to use
Scott G. Dacko
| Alternative title: | Marketing |
|---|---|
| Year of publication: |
2008
|
| Authors: | Dacko, Scott G. |
| Publisher: |
Oxford [u.a.] : Oxford Univ. Pr. |
| Subject: | Marketing | Wörterbuch |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | LVIII, 601 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-19-928600-3 ; 978-0-19-928599-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004896019