The advent of western-style shopping centres and changes in Saudi women's purchasing behaviour
Year of publication: |
2015
|
---|---|
Authors: | Alsubaie, Haya ; Valenzuela, Fredy-Roberto ; Adapa, Sujana |
Published in: |
Emerging research on Islamic marketing and tourism in the global economy. - Hershey, Pa. : Business Science Reference, ISBN 1-4666-6272-7. - 2015, p. 19-41
|
Subject: | Einkaufszentrum | Shopping center | Westlich | Western | Kaufentscheidung | Purchase decision | Frauen | Women | Reputation | Markenimage | Brand image | Bekleidung | Clothing | Saudi-Arabien | Saudi Arabia |
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