The BORIS experience : evaluating omnichannel returns and repurchase intention
| Year of publication: |
2024
|
|---|---|
| Authors: | Hao, Jianliang ; Richey, Robert Glenn <Jr.> ; Morgan, Tyler R. ; Slazinik, Ian M. |
| Published in: |
International journal of physical distribution and logistics management. - Bingley : Emerald, ISSN 1758-664X, ZDB-ID 2032079-6. - Vol. 54.2024, 11, p. 44-81
|
| Subject: | Interactional capability | Justice theory | Loyalty programs | Procedural capability | Returns management | Returns policy capability | Reverse logistics | Transparency | Betriebliche Kreislaufwirtschaft | Beziehungsmarketing | Relationship marketing | Capability-Ansatz | Capability approach | Beschwerdemanagement | Complaint management | Kundenbindungsprogramm | Loyalty program | Kundenservice | Customer service | Gerechtigkeit | Justice | Lieferkette | Supply chain |
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