The boundaries of marketing and consumer practice

Year of publication:	c 2014
Other Persons:	Tadajewski, Mark (contributor)
Published in:	International perspectives of marketing theory ; Vol. 3
Publisher:	Los Angeles : SAGE
Subject:	Marketingtheorie \| Marketing theory \| Internationale Betriebswirtschaftslehre \| International business research \| Konsumentenverhalten \| Consumer behaviour
Description of contents:	Table of Contents [gbv.de]

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Extent:	XVI, 432 S.
Series:	SAGE library in marketing
Type of publication:	Book / Working Paper
Language:	English
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10010243522