The Commitment Mix: Dimensions of Commitment in International Trading Relationships in India
| Year of publication: |
2006
|
|---|---|
| Authors: | Sharma, Neeru ; Young, Louise ; Wilkinson, Ian |
| Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 9155089. - Vol. 14.2006, 3, p. 64-91
|