The effect of atmosphere on customer engagement in upscale hotels : an application of S-O-R paradigm
Year of publication: |
2019
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Authors: | Choi, Hyeyoon ; Kandampully, Jay |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 77.2019, p. 40-50
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Subject: | Atmosphere | Customer satisfaction | Customer engagement | S-O-R paradigm | Gestalt approach | Upscale hotels | Kundenzufriedenheit | Hotellerie | Hotel industry | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Kundenintegration | Customer integration |
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