The effect of distributors' relationship exploration on relationship quality under market uncertainty
Year of publication: |
2021
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Authors: | Zhang, Tracy J. ; Tse, Sin Yan ; Wang, Danny T. ; Gu, Flora Fang |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 93.2021, p. 344-355
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Subject: | Channel relationship exploration | Dynamic capabilities | Market uncertainty | Beziehungsmarketing | Relationship marketing | Lieferantenmanagement | Supplier relationship management | Dynamische Kompetenzen | Vertriebsweg | Distribution channel | Risiko | Risk |
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