The effect of package shape on calorie estimation
Jieun Koo, Kwanho Suk
| Year of publication: |
December 2016
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|---|---|
| Authors: | Koo, Jieun ; Suk, Kwanho |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 33.2016, 4, p. 856-867
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| Subject: | Calorie estimation | Volume estimation | Package shape | Inference | Schätztheorie | Estimation theory | Ernährungsverhalten | Eating habit | Schätzung | Estimation | Konsumentenverhalten | Consumer behaviour | Verpackung | Packaging |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2016.03.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011634086