The effect of perceived quality and customer engagement on the loyalty of users of Spanish fitness centres
Pablo Gálvez-Ruiz, Ferran Calabuig, Moisés Grimaldi-Puyana, María Huertas González-Serrano and Jerónimo García-Fernández
| Alternative title: | El efecto de la calidad percibida y el compromiso del cliente en la lealtad de los usuarios de centros de fitness españoles |
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| Year of publication: |
2023
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| Authors: | Gálvez-Ruiz, Pablo ; Calabuig, Ferran ; Grimaldi-Puyana, Moisés ; Huertas González-Serrano, María ; García-Fernández, Jerónimo |
| Published in: |
Academia : revista Latinoamericana de administración. - Bradford : Emerald, ISSN 2056-5127, ZDB-ID 2401123-X. - Vol. 36.2023, 4, p. 445-462
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| Subject: | Customer engagement | Fitness industry | Loyalty | Perceived quality | Perceived value | Satisfaction | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Spanien | Spain | Produktqualität | Product quality | Fitness-Wirtschaft |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/ARLA-01-2023-0014 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014505280