The effect of retailer CSR and consumer environmental responsibility on green consumption behaviors : mediation of environmental concern and customer trust
Saad Saif, Hashim Zameer, Ying Wang and Qadir Ali
| Year of publication: |
2024
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|---|---|
| Authors: | Saif, Saad ; Zameer, Hashim ; Wang, Ying ; Ali, Qadir |
| Published in: |
Marketing intelligence & planning. - Bingley : Emerald, ISSN 1758-8049, ZDB-ID 2023533-1. - Vol. 42.2024, 1, p. 149-167
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| Subject: | Environmental concern and customer trust | Environmental responsibility | Green consumption behavior | Retailer CSR | Umweltbewusstsein | Environmental consciousness | Corporate Social Responsibility | Corporate social responsibility | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Vertrauen | Confidence | Umweltmanagement | Environmental management | Beziehungsmarketing | Relationship marketing | Öko-Marketing | Green marketing | Umweltpolitik | Environmental policy |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/MIP-04-2023-0181 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014469246