The effects of sensory stimuli on motorsports spectators
Year of publication: |
October 2015
|
---|---|
Authors: | Chung, Kyu-soo ; Ryu, Dong Soo ; Green, Chris ; Kang, Hyun Min |
Published in: |
International journal of sports marketing & sponsorship. - Bingley : Emerald Group Publishing Limited, ISSN 1464-6668, ZDB-ID 2013659-6. - Vol. 16.2014/2015, 5, p. 365-384
|
Subject: | Five senses | Sensory stimuli | Live experience | Sports spectators | Motorsports | Konsumentenverhalten | Consumer behaviour | Sportmarketing | Sports marketing | Motorsport | Profisport | Professional sports |
-
Authenticity matters : a digital ethnography of FIA World Rally Championship fan forums
Næss, Hans Erik, (2017)
-
The effects of prior affect and sensory stimuli on motorsport spectators’ in-the-moment experiences
Chung, Kyu-soo, (2016)
-
Schreyer, Dominik, (2016)
- More ...
-
The effects of prior affect and sensory stimuli on motorsport spectators’ in-the-moment experiences
Chung, Kyu-soo, (2016)
-
Choo, Ho Keun, (2016)
-
Korean MLB players : the effects of motives and identification on fan loyalty
Chung, Kyu-soo, (2019)
- More ...