The effects of service recovery on customer satisfaction and customer loyalty in banks
Bassem E. Maamari, Hummam S.A. Wasfi
| Year of publication: |
2020
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|---|---|
| Authors: | Maamari, Bassem E. ; Wasfi, Hummam S. A. |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-8798, ZDB-ID 2421416-4. - Vol. 14.2020, 4, p. 403-424
|
| Subject: | conflict handling | service failure | service recovery | communication | banks | customer loyalty | customer satisfaction | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Bank | Beschwerdemanagement | Complaint management | Kundenservice | Customer service | Kundenbindung | Customer retention |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJTMKT.2020.114037 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012534250