The entropy theory implications in behavioural finance

Understanding the decisional phenomenon in the modern capital markets is impossible nowadays without the psychological component of the investor’s attitude. A large number of the behavioural finance theories are based on a limited number of psychological biases, in order to build the foundation of the investor decision. In this context, the proposed paper uses the entropy law (one of the universal laws applicable in informational field beginning from 1870) as a way to approach the investor’s attitude.