The evolution of some collaborative marketing networks of SME's
Year of publication: |
2006
|
---|---|
Authors: | Beckett, Ronald C. |
Institutions: | University of Western Sydney ; University of Western Sydney ; College of Business ; Centre for Industry and Innovation Studies ; IMP Project Group. Conference 22nd 7-9 Sep. 2006 Milan, Italy |
Publisher: |
Italy IMP Group |
Subject: | small business | manufacturing industries | marketing | supply chains | Marketing Management (incl. Strategy and Customer Relations) |
Type of publication: | Article |
---|---|
Type of publication (narrower categories): | Congress Report |
Language: | English |
Notes: | Proceedings of the 22nd Industrial Marketing and Purchasing (IMP) Group Conference, Milan, Italy, September 7-9, 2006 pp:16 - 0 |
Source: | BASE |
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