The free shipping endowment : exploring omnichannel fulfillment steering by nudging consumers toward alternative order fulfillment methods
Sebastian Brockhaus, Daniel Taylor, A. Michael Knemeyer, and Paul R. Murphy
| Year of publication: |
2025
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|---|---|
| Authors: | Brockhaus, Sebastian ; Taylor, Daniel ; Knemeyer, A. Michael ; Murphy, Paul R. |
| Published in: |
International journal of physical distribution and logistics management. - Bingley : Emerald, ISSN 1758-664X, ZDB-ID 2032079-6. - Vol. 55.2025, 1, p. 22-48
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| Subject: | Customer behavior | Experimental methods | Last mile | Omnichannel | Omnichannel fulfillment steering | Order fulfillment | Prospect theory | Retailing | Konsumentenverhalten | Consumer behaviour | Multikanalvertrieb | Multichannel strategy | Prospect Theory | Auftragsabwicklung | Order processing | Experiment | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJPDLM-06-2023-0216 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015198513