The future of sales training : challenges and related research questions
Year of publication: |
2012
|
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Authors: | Lassk, Felicia G. ; Ingram, Thomas N. ; Kraus, Florian ; Mascio, Rita Di |
Published in: |
The journal of personal selling & sales management : JPSSM. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0885-3134, ZDB-ID 901152-3. - Vol. 32.2012, 1, p. 141-154
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Subject: | Verkaufspersonal | Salespeople | B-to-B-Marketing | Business-to-business marketing | Betriebliches Bildungsmanagement | Employer-provided training | USA | United States |
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