The Gotheborg IV (G4) model and the function of language in the globalization process of the firm : the case of Swedish MNEs
Cheryl Marie Cordeiro (University of Gothenburg, Sweden)
| Year of publication: |
[2016]
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|---|---|
| Authors: | Cordeiro, Cheryl Marie |
| Published in: |
Multinational enterprise management strategies in developing countries. - Hershey, PA, USA : Business Science Reference, ISBN 978-1-5225-0276-0. - 2016, p. 215-236
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| Subject: | Globalisierung | Globalization | Prozessmanagement | Business process management | Wissensmanagement | Knowledge management | Sprache | Language | Multinationales Unternehmen | Transnational corporation | Schwedisch | Swedish | Diskurstheorie | Discourse theory | Singapur | Singapore |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.4018/978-1-5225-0276-0.ch011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011500391