The heterogeneity of shoppers’ supermarket behaviors based on the use of carrying equipment
Nils Magne Larsen, Valdimar Sigurdsson, Jørgen Breivik, Jacob Lund Orquin
| Year of publication: |
2020
|
|---|---|
| Authors: | Larsen, Nils Magne ; Valdimar Sigurdsson ; Breivik, Jørgen ; Orquin, Jacob Lund |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 108.2020, p. 390-400
|
| Subject: | Carrying equipment | In-store behavior | Segmentation | Shopper efficiency | Shopping trip | Konsumentenverhalten | Consumer behaviour | Lebensmitteleinzelhandel | Food retailing | Marktsegmentierung | Market segmentation | Online-Handel | Online retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2019.12.024 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012175404