The Impact of Ad Characteristics on Adolescents’ Attitudes Towards Antismoking Ads
Year of publication: |
2008
|
---|---|
Authors: | Bajde, Domen ; Vida, Irena |
Published in: |
Managing Global Transitions. - Fakulteta za Management, ISSN 1581-6311. - Vol. 6.2008, 1, p. 75-93
|
Publisher: |
Fakulteta za Management |
Subject: | smoking and adolescents | antismoking advertising | attitudes toward antismoking ads |
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