The impact of attitudinal ambivalence on information processing and resistance to anti-smoking persuasion
Year of publication: |
2017
|
---|---|
Authors: | Boukamcha, Fayçal |
Published in: |
Journal of Indian business research. - Bingley : Emerald, ISSN 1755-4195, ZDB-ID 2473958-3. - Vol. 9.2017, 1, p. 2-19
|
Subject: | Information processing | Resistance | Model | Smoking | Partial least square | Attitude strength | Rauchen | Konsumentenverhalten | Consumer behaviour | Informationsverhalten | Information behaviour |
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