The impact of consumption vision and emotion on the tourism consumer's decision behavior
Year of publication: |
2012
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Authors: | Walters, Gabrielle ; Sparks, Beverley ; Herington, Carmel |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 36.2012, 3, p. 366-389
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Subject: | Urlaubsverhalten | Holiday behaviour | Entscheidung | Decision | Emotion | Tourismusmarketing | Tourism marketing | Werbewirkung | Advertising effects | Printwerbung | Print advertising | USA | United States |
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