The impact of customer cognitive competence on online service decision-making : an event-related potentials perspective
Jing Wang, Meina Zhao and Gang Zhao
| Year of publication: |
March-April 2017
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|---|---|
| Authors: | Wang, Jing ; Zhao, Meina ; Zhao, Gang |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 37.2017, 5/6, p. 363-380
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| Subject: | Cognitive competence | service value | LPP | decision-making | Kognition | Cognition | Entscheidung | Decision | Konsumentenverhalten | Consumer behaviour | Kompetenz | Competence | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/02642069.2017.1325467 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011741138