The impact of customer value co-creation in online medical consultation on customer service well-being
Jiamin Peng, Chi Fu and Yujuan Guo and Lingwen Huang
| Year of publication: |
2025
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|---|---|
| Authors: | Peng, Jiamin ; Fu, Chi ; Guo, Yujuan ; Huang, Lingwen |
| Published in: |
Journal of research in interactive marketing : interactive marketing and computer-mediated communication. - Bingley : Emerald, ISSN 2040-7130, ZDB-ID 2556111-X. - Vol. 19.2025, 7, p. 1037-1057
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| Subject: | Value co-creation behavior | Customer service well-being | Perceived doctor's contribution behavior | Task orientation | Task complexity | Kundenintegration | Customer integration | Kundenwert | Customer value | Kundenservice | Customer service | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Betriebliche Wertschöpfung | Value creation | Konsumentenverhalten | Consumer behaviour | Service-Dominant Logic | Service-dominant logic | Ärzte | Physicians | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JRIM-06-2024-0280 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015515684