The Impact of Online Reputation on Hotel Profitability
Year of publication: |
2020
|
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Authors: | Anagnostopoulou, Seraina C. |
Other Persons: | Buhalis, Dimitrios (contributor) ; Kountouri, Ioanna (contributor) ; Manousakis, Eleftherios (contributor) ; Tsekrekos, Andrianos E. (contributor) |
Publisher: |
[2020]: [S.l.] : SSRN |
Subject: | Hotellerie | Hotel industry | Reputation | Firmenimage | Corporate reputation | Online-Marketing | Internet marketing | Rentabilität | Profitability | Electronic Commerce | E-commerce | Social Web | Social web | Online-Handel | Online retailing | Gewinn | Profit |
Extent: | 1 Online-Ressource (26 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: International Journal of Contemporary Hospitality Management, Vol. 32, No. (1), pp. 20-39, 2020 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments August 21, 2019 erstellt |
Classification: | M41 - Accounting ; L83 - Sports; Gambling; Recreation; Tourism ; z30 ; C80 - Data Collection and Data Estimation Methodology; Computer Programs. General |
Source: | ECONIS - Online Catalogue of the ZBW |
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