The impact of online reviews on pricing strategy and coordination in a two-period two-echelon supply chain
Haijiao Li, Kuan Yang and Guoqing Zhang
| Year of publication: |
2023
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|---|---|
| Authors: | Li, Haijiao ; Yang, Kuan ; Zhang, Guoqing |
| Published in: |
INFOR : information systems and operational research. - Abingdon : Taylor & Francis Group, ISSN 1916-0615, ZDB-ID 1468358-1. - Vol. 61.2023, 1, p. 1-33
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| Subject: | dynamic pricing | game theory | two-part tariff contract | Two-period supply chain | volume and valence of online reviews | Lieferkette | Supply chain | Preismanagement | Pricing strategy | Spieltheorie | Game theory | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Lieferantenmanagement | Supplier relationship management | Electronic Commerce | E-commerce |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/03155986.2022.2049154 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013555572