The impact of retail store format on the satisfaction-loyalty link : an empirical investigation
Year of publication: |
August 2017
|
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Authors: | Kamran-Disfani, Omid ; Mantrala, Murali K. ; Izquierdo-Yusta, Alicia ; Martínez-Ruiz, María Pilar |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 77.2017, p. 14-22
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Subject: | Satisfaction-loyalty link | Retail store format | Supermarket | Hypermarket | Structural equation modeling |
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