The impact of service characteristics on the switching costs-customer loyalty link
Markus Blut; Sharon Beatty; Heiner Evanschitzky; Christian Brock
| Year of publication: |
2014
|
|---|---|
| Authors: | Blut, Markus ; Beatty, Sharon E. ; Evanschitzky, Heiner ; Brock, Christian |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 410802-4. - Vol. 90.2014, 2, p. 275-290
|
| Subject: | Switching costs | Service retailing | Service characteristics | Customer relationships | Hierarchical linear modeling | Meta-analysis | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Wechselverhalten | Switching behaviour | Einzelhandel | Retail trade | Meta-Analyse | Kundenzufriedenheit | Customer satisfaction | Dienstleistungssektor | Service industry |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010402374