The impact of the COVID-19 pandemic on grocery shopper behaviour : analysis of shopper behaviour change using store transaction data
Year of publication: |
2022
|
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Authors: | Boyle, Paul ; Bond, Raymond ; Martinez Carracedo, Jorge ; Simmons, Geoffrey ; Mulvenna, Maurice ; Hollywood, Lynsey |
Published in: |
Journal of consumer behaviour. - Chichester : Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 21.2022, 2, p. 259-271
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Subject: | consumer behaviour | COVID-19 | shopper behaviour | transaction data | Konsumentenverhalten | Consumer behaviour | Coronavirus |
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