The impact of the perception of smart hotel attributes and perceptions of service innovation on tourist happiness and brand loyalty
Year of publication: |
2025
|
---|---|
Authors: | Dai, Anna ; Zhang, Jingsong ; Pai, Chen Kuo ; Lee, Timothy J. |
Subject: | Loyalty | Perceived service innovation | Smart hotel | Tourist happiness | Willingness to co-create | Hotellerie | Hotel industry | Urlaubsverhalten | Holiday behaviour | Konsumentenverhalten | Consumer behaviour | Zufriedenheit | Satisfaction | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Innovation | Wahrnehmung | Perception | Dienstleistungsqualität | Service quality | Markentreue | Brand loyalty | Tourismusmarketing | Tourism marketing | Tourismuswirtschaft | Tourism industry | Dienstleistungsinnovation | Service innovation |
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