The importance of Facebook as an online social networking tool for companies
Pedro A. Pereira Correia; Irene García Medina and Zahaira Fabiola González Romo and Ruth S. Contreras-Espinosa
| Year of publication: |
2014
|
|---|---|
| Authors: | Correia, Pedro Álvaro Pereira ; García Medina, Irene ; González Romo, Zahaira Fabiola ; Contreras-Espinosa, Ruth Sofia |
| Published in: |
International journal of accounting and information management. - Bingley [u.a.] : Emerald, ISSN 1834-7649, ZDB-ID 2473945-5. - Vol. 22.2014, 4, p. 295-320
|
| Subject: | Social network | Networking | Organizations | Marketing | Community | Online | Soziales Netzwerk | Social Web | Social web | Online-Marketing | Internet marketing | Virales Marketing | Viral marketing |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010432311