The influence of cognitive technologies on the decision-making process and the purchasing experience in retail
Ana Rita Pereira, Daniel Polónia, Adriana Coutinho Gradim
| Year of publication: |
2024
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|---|---|
| Authors: | Pereira, Ana Rita ; Polónia, Daniel Ferreira ; Gradim, Adriana Coutinho |
| Published in: |
Management : journal of contemporary management issues. - Split : Ekonomski Fak. Sveučilišta, ISSN 1846-3363, ZDB-ID 2400420-0. - Vol. 29.2024, 1, p. 113-129
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| Subject: | artificial intelligence | cognitive technologies | technological innovation | technological strategy | business analytics | data mining | machine learning | big data | GDPR | Künstliche Intelligenz | Artificial intelligence | Data Mining | Data mining | Technischer Fortschritt | Technological change | Big Data | Big data | Innovation | Kognition | Cognition | Unternehmensanalyse | Business analysis | Einzelhandel | Retail trade |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.30924/mjcmi.29.1.8 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015435509