The influence of marketing mix on decisions to be a Islamic banking customer in Cianjur district
UusAhmad Husaeni
| Year of publication: |
2018
|
|---|---|
| Authors: | Husaeni, Uus Ahmad |
| Published in: |
International journal of business competition and growth : IJBCG. - Genève [u.a.] : Inderscience Enterprises, ISSN 2042-3845, ZDB-ID 2614379-3. - Vol. 6.2018, 2, p. 105-114
|
| Subject: | marketing mix | customer | multiple linear regression | sharia banking | Marketingmanagement | Marketing management | Islamisches Finanzsystem | Islamic finance | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011916477