The influence of product availability and social media on green food product purchase intention
Latika Sharma, Mridul Trivedi, Himanshu Bagdi and Hemantkumar P. Bulsara
| Year of publication: |
2025
|
|---|---|
| Authors: | Sharma, Latika ; Trivedi, Mridul ; Bagdi, Himanshu ; Bulsara, Hemantkumar P. |
| Published in: |
Asia-Pacific journal of business administration. - Bradford : Emerald, ISSN 1757-4331, ZDB-ID 2500536-4. - Vol. 17.2025, 3, p. 814-839
|
| Subject: | Green food product | Green product | Product availability | Social media | Sustainable consumption | Theory of planned behaviour | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product | Verbrauchereinstellung | Consumer attitudes | Nachhaltige Entwicklung | Sustainable development | Umweltbewusstsein | Environmental consciousness | Bio-Lebensmittel | Organic food | Öko-Marketing | Green marketing | Nachhaltiger Konsum | Lebensmittel | Food |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJBA-04-2024-0208 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015425579