The influence of small enterprise owner personality traits on Facebook use
Debashish Mandal, Robert J. McQueen, Stuart Dillon and Karyn Rastrick
| Year of publication: |
2017
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|---|---|
| Authors: | Mandal, Debashish ; McQueen, Robert J. ; Dillon, Stuart ; Rastrick, Karyn |
| Published in: |
Small enterprise research : SER ; the Journal of SEAANZ. - Hamilton : Waikato Management School, ISSN 1175-0944, ZDB-ID 2497991-0. - Vol. 24.2017, 2, p. 120-131
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| Subject: | Social media | entrepreneur | personality traits | Facebook | small enterprise | Social Web | Social web | KMU | SME | Persönlichkeitspsychologie | Personality psychology | Persönlichkeitsmerkmal | Personality trait | Entrepreneurship | Entrepreneurship approach | Online-Marketing | Internet marketing | Unternehmer | Entrepreneurs |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/13215906.2017.1338194 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012011676