The influence of website functionality, drivers and perceived risk on customer satisfaction in online shopping : an emerging economy case
Year of publication: |
February 2018
|
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Authors: | Tandon, Urvashi ; Kiran, Ravi ; Sah, Ash N. |
Published in: |
Information systems and e-business management : ISeB. - New York, NY [u.a.] : Springer, ISSN 1617-9846, ZDB-ID 2069863-X. - Vol. 16.2018, 1, p. 57-91
|
Subject: | Customer satisfaction | UTAUT2 | Perceived risk | Drivers of online shopping | Website functionality | Online shopping | India | Online-Handel | Online retailing | Kundenzufriedenheit | Konsumentenverhalten | Consumer behaviour | Website | Indien | Risiko | Risk | Beziehungsmarketing | Relationship marketing | Risikopräferenz | Risk attitude |
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