The influence of online customer shopping experience on online impulsive buying in e-commerce with attitudinal loyalty as a mediation variable
Hana Rizquna Nabela, Albari Albari
| Year of publication: |
2023
|
|---|---|
| Authors: | Nabela, Hana Rizquna ; Albari, Albari |
| Subject: | Online Customers Shopping Experience | Online Impulsive Buying | E-Commerce | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Einkaufsverhalten | Shopping behaviour | Kundenzufriedenheit | Customer satisfaction |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.20525/ijrbs.v12i6.2876 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014393065