The inhibiting factors of green product purchasing behavior : green knowledge as a moderating effect
Year of publication: |
2023
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Authors: | Silintowe, Yunita Budi Rahayu ; Sukresna, I. Made |
Subject: | green products | green purchasing behavior | green knowledge | habits | skepticism | lack of availability | Öko-Produkt | Sustainable product | Konsumentenverhalten | Consumer behaviour | Öko-Marketing | Green marketing | Umweltmanagement | Environmental management | Umweltbewusstsein | Environmental consciousness | Lieferkette | Supply chain |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.3846/btp.2023.17877 [DOI] |
Classification: | f64 ; Q50 - Environmental Economics. General ; M30 - Marketing and Advertising. General ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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