The interplay between framing effects, cognitive biases, and learning styles in online purchasing decision : lessons for Iranian enterprising communities
Amir Emami, Zeinab Taheri and Rasim Zuferi
| Year of publication: |
2024
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|---|---|
| Authors: | Emami, Amir ; Taheri, Zeinab ; Zuferi, Rasim |
| Published in: |
Journal of enterprising communities : people and places in the global economy. - Bradford : Emerald, ISSN 1750-6212, ZDB-ID 2279480-3. - Vol. 18.2024, 2, p. 347-371
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| Subject: | Cognitive biases | Consumer behavior | Decision-making | Learning styles | Online shopping | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Kognition | Cognition | Kaufentscheidung | Purchase decision | Lernprozess | Learning process | Systematischer Fehler | Bias | Prospect Theory | Prospect theory | Experiment | Entscheidung | Decision | Entscheidungstheorie | Decision theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JEC-12-2022-0190 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014513105