The interplay of customer experience and commitment
Timothy Keiningham, Joan Ball, Sabine Benoit (née Moeller), Helen L. Bruce, Alexander Buoye, Julija Dzenkovska, Linda Nasr, Yi-Chun Ou and Mohamed Zaki
| Year of publication: |
2017
|
|---|---|
| Authors: | Keiningham, Timothy ; Ball, Joan ; Benoit, Sabine ; Bruce, Helen L. ; Buoye, Alexander ; Dzenkovska, Julija ; Alkire, Linda ; Ou, Yi-Chun ; Zaki, Mohamed |
| Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 31.2017, 2, p. 148-160
|
| Subject: | Satisfaction | Loyalty | Customer experience | Service design | Service encounter | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Kundenservice | Customer service | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Dienstleistungsmarketing | Services marketing | Dienstleistung | Services |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JSM-09-2016-0337 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011654644