The joint effects of customer participation in various new product development stages
Woojung Chang
| Year of publication: |
2019
|
|---|---|
| Authors: | Chang, Woojung |
| Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 37.2019, 3, p. 259-268
|
| Subject: | Customer participation | New product development | New product market performance | Knowledge management | Produktentwicklung | Wissensmanagement | Beziehungsmarketing | Relationship marketing | Innovation | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.emj.2018.11.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012063163