The legitimation of a sustainable practice through dialectical adaptation in the marketplace
Year of publication: |
2017
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Authors: | Gollnhofer, Johanna Franziska |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 36.2017, 1, p. 156-168
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Subject: | sustainability | ethnography | food waste | ethics | consumer behavior | Konsumentenverhalten | Consumer behaviour | Nachhaltige Entwicklung | Sustainable development | Nachhaltigkeit | Sustainability | Corporate Social Responsibility | Corporate social responsibility | Umweltbewusstsein | Environmental consciousness | Abfallvermeidung | Waste prevention | Ethik | Ethics | Lebensmittel | Food | Nachhaltiger Konsum | Sustainable consumption |
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