The loyalty effect : the hidden force behind growth, profits, and lasting value
Year of publication: |
1996
|
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Authors: | Reichheld, Frederick F. |
Publisher: |
Boston, Mass. : Harvard Business School Press |
Subject: | Kundendienst | Arbeitszufriedenheit | Loyalität |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Costumer service and hotel management
Metti, M. C., (2008)
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Taming the search and switch customer : earning customer loyalty in a compulsion-to-compare world
Griffin, Jill, (2009)
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Take their breath away : how imaginative service creates devoted customers
Bell, Chip R., (2009)
- More ...
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Reichheld, Frederick F., (2011)
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Der Loyalitäts-Effekt : die verborgene Kraft hinter Wachstum, Gewinnen und Unternehmenswert
Reichheld, Frederick F., (1997)
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The quest for loyalty : creating value through partnership
Reichheld, Frederick F., (1996)
- More ...