The management and marketing of services
Year of publication: |
1994
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Authors: | Mudie, Peter ; Cottam, Angela ; Swift, Jonathan S. |
Published in: |
Journal of the Market Research Society : JMRS. - London : Soc., ISSN 0025-3618, ZDB-ID 830185. - Vol. 36.1994, 4, p. 367-372
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Saved in:
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