The marketing accounting interface : lessons and limitations
Year of publication: |
2016
|
---|---|
Authors: | Sidhu, Baljit K. ; Roberts, John H. |
Published in: |
The marketing : accounting interface. - London : Routledge, ISBN 1-138-19288-0. - 2016, p. 9-26
|
Subject: | Rechnungswesen | Accounting | Marketing |
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