The mediating effect of firm familiarity between corporate social responsibility and reputation, trust, and customer satisfaction
Stephen T. Homer, Elizaveta B. Berezina, Colin Mathew Hugues D. Gill
| Year of publication: |
2024
|
|---|---|
| Authors: | Homer, Stephen T. ; Berezina, Elizaveta B. ; Gill, Colin Mathew Hugues D. |
| Subject: | company performance | consumers | corporate social responsibility (CSR) | customer satisfaction | familiarity | reputation | retail | trust | Corporate Social Responsibility | Corporate social responsibility | Kundenzufriedenheit | Customer satisfaction | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Firmenimage | Corporate reputation | Reputation | Beziehungsmarketing | Relationship marketing | Unternehmenserfolg | Firm performance |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/basr.12366 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015130394