The moderating effects of travel arrangement types on tourists' formation of Taiwan's unique image
Year of publication: |
June 2018
|
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Authors: | Lin, Chien-Hsin ; Kuo, Beryl Zi-Lin |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 66.2018, p. 233-243
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Subject: | Taiwan | Destination image | Tourist experience | Package tour | Destination management | Destinationsmanagement | Urlaubsverhalten | Holiday behaviour | Markenimage | Brand image | Tourismusmarketing | Tourism marketing | Pauschaltourismus | Kundenzufriedenheit | Customer satisfaction | Herkunftsbezeichnung | Designation of origin | Tourismusregion | Tourism destination | Internationaler Tourismus | International tourism |
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