The moderating roles of income and age in mobile commerce application
Year of publication: |
2013
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Authors: | Uchenna Cyril Eze ; Poong, Yew Siang |
Published in: |
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1539-2937, ZDB-ID 2270169-2. - Vol. 11.2013, 3, p. 46-67
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Subject: | Acceptance Model | Cost | Mobile Commerce | Social Influence | Survey | Wireless Technology | Mobile Business | Mobile business | Innovationsakzeptanz | Innovation adoption | Mobile Anwendung | Mobile application | Konsumentenverhalten | Consumer behaviour | Mobilkommunikation | Mobile communications |
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