The moderation influence of warranty on customer satisfaction's antecedents : an emprical evidence from automotive dealerships
Year of publication: |
March-April 2017
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Authors: | Sabbagh, Omar ; Mohd Nizam Ab Rahman ; Wan Rosmanira Ismail ; Wan Mohd Hirwani Wan Hussain |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 37.2017, 5/6, p. 381-407
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Subject: | Automotive | customer satisfaction | product quality | service quality | warranty | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Produktqualität | Product quality | Kfz-Industrie | Automotive industry | Qualitätsmanagement | Quality management | Garantie | Warranty | Konsumentenverhalten | Consumer behaviour | Lieferantenmanagement | Supplier relationship management |
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